The weekend passed by reaffirmed the draw of the Emraan Hashmi-Bhatt brothers combination. Their newest film Jannat 2 not just registered good numbers but additionally ensured profits within the opening weekend itself, points out trade experts. At the other hand, Fatso, ironically, attracted the thinnest audience ever.
Prakhar Joshi, programming head of a countrywide multiplex chain, says that Jannat 2 opened on an excellent note on Friday. He says, “The music and good pre-release promotion has ensured that the film sustains on Monday-Tuesday also. Besides, the continued vacations will even help.”
Made on the cost of about Rs 16-17 crore including print and advertising, trade analysts peg Jannat 2’s first three-day India net collections at about Rs 23 crore.
Girish Wankhede of another multiplex chain too believes that the film will hold strong till the second one weekend no less than. “Jannat 2 has opened well enough to take care of the desired momentum,” he states.
Upbeat about Jannat 2, Delhi-based distributor Sanjay Ghai stated that the film is successful and the collections within the coming days will only add to its profit. Sharing an identical viewpoint, Indore-based distributor Aditya Choksi adds, “The intense subject has also caught on with the audience, more so within the single screens.”
The Ranvir Shorey-Gul Panag starrer Fatso did not exert its weight. As a distributor of the film in North India said, on condition of anonymity, “The audience just wasn’t concerned about seeing Fatso.” Of the brand new Hollywood imports, only Hugo managed to attract any attention, though limited.
Courtesy: Mid-Day.com
