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More and more Bollywood filmmakers are bobbing up with unique and innovative marketing strategies. And director Sajid Khan knows how one can seize the instant and make best use of it to advertise his films. His remake of the cult hit Himmatwala is prepared to move at the floors from August 22 on the Ramoji Rao Studios in Hyderabad and the mahurat apparently may be streamed survive YouTube.
Sajid says, `I love to involve my audience and that's the reason after I came up with this idea, which nobody has ever done before. Anyone who logs directly to YouTube at the day will see the live show at 1 pm. The mahurat shot will be pictursied on Ajay Devgn and Zarina Wahab and that i may be hosting the sequence as well.`
Courtesy: Mid-Day.com