The component to surprise at the present time in Bollywood seems to became the debutant. Following within the footsteps of Nargis Fakhri, who was kept 'under wraps' by filmmaker Imitiaz Ali before the discharge of Rockstar, is Esha Gupta.
The newbie -- who has just finished shooting for Jannat 2 and has begun shooting for an additional Bhatt production Raaz 3 -- has apparently been asked to maintain a low profile till the discharge of both films.
Says a source, "The producers have advised Esha to stick clear of the media as they're keen that her first look hits the screens before she starts making public appearances and giving interviews."
Her spokesperson confirms that she was asked to keep up a low profile till her movies release. The production team has apparently ensured that visitors are kept off the sets, and Raaz 3 director Vikram Bhatt is to ensure that things go consistent with plans.
Esha's costume designers and hair and make-up team have also been told to stick tight-lipped in regards to the actress in addition to her look within the films.
Incidentally, Esha had replaced Jacqueline Fernandez in Raaz 3 after the latter decided to opt out of doing steamy scenes for the project (apparently on the behest of her 'good friend' director Sajid Khan).
The Bhatts aren't known to be reticent within the industry and withhold information. But they're now keen to divulge nothing greater than necessary with a purpose to keep that surprise element for the audience.
Several filmmakers have followed this path after they have launched new comers and now they're following too. Let's just hope the 'surprise' this time is definitely worth the wait!
In the past... Many filmmakers have issued diktats to newcomers to stick clear of attention till the film releases...
Director Imtiaz Ali didn't want swimsuit model Nargis Fakhri who he launched in Rockstar to be in media glare. But her public appearances with co-star Ranbir Kapoor made the filmmaker's plans come to naught. The director had apparently then given the newbie a stern warning.
Imtiaz Ali had also gone to great lengths to cover his Love Aaj Kal second lead, Brazilian babe Giselli Monteiro till the film's release. She, too, was issued a warning by the filmmaker to stick clear of the press.
Yash Raj kept their Rab Ne Bana Di Jodi girl Anushka Sharma under wraps till the movie was able to hit the marquee.
Similarly their Band Baaja Baraat find Ranveer Singh, too, was evaded prying eyes till the film released to surprise the audience.
Earlier Sanjay Leela Bhansali also had issued diktats to Ranbir Kapoor and Sonam Kapoor to maintain a low-profile till their debut flick Saawariyaa released.
Courtesy: Mid-Day.com
