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The auction, held here Tuesday, was held as a part of the continued 12th Osian's-Cinefan Film Festival. It turned out to be a hit with sales of Rs.69.55 lakh and 86 percent lots sold.
Aamir and his wife Kiran Rao, who reportedly bid for 6 collector's items worth Rs.238,000, including late Shammi Kapoor's jacket for Rs.88,000 on phone.
Gurgaon-based entertainment hub Kingdom of Dreams successfully bid for the entire rights to the last recorded song of legendary Kishore Kumar who recorded it three days before his death in 1987. Kingdom of Dreams will use it for its new musical show "Jhumroo", which celebrates the spirit of the singer. They got it for Rs.15.6 lakh.
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The highlights were 45 signed black and white photographic stills by the evergreen Dev Anand; rare Satyajit Ray designed film posters of the 1960s; the turquoise ring set in silver worn by Farooque Sheikh in Muzaffar Ali's famous "Umrao Jaan"; a cricket bat signed by Aamir Khan and the team from "Lagaan" (INR 156,000).
According to Neville Tuli, founder chairman, Osian's: "The auction emphatically indicated that a large potential exists for developing the marketplace for Indian cinema memorabilia, and that the film fraternity now feels a way of respect for its cinematic heritage."
"Hereafter nobody will dismiss this stuff as raddi (junk). They're collectibles they usually have significant financial value," Tuli said in a statement.
The auction also had rare photographic stills and show-cards from films like "Aan", "Mother India", "Dil Diya Dard Liya" and "Leader".
It also included many posters from Rajesh Khanna's films equivalent to "Aradhana", "Amar Prem" and "Andaz".