Akshay Kumar and Sonakshi Sinha’s film, helmed by choreographer-turned-director Prabhudheva is off to a flying start. The film opened with very encouraging number, raking in Rs 15.10 crore at the first actual day.
The film followed with numbers like Rs 14.7 crore on Saturday and Rs 18.5 crore on Sunday bringing in Rs 48.3 crore India net. It even broke the record of Salman Khan’s Dabangg that stood at Rs 48 crore.
Mumbai-based distributor Rajesh Thadani explains, “A lot of items have worked for the film, just like the timing, the set up, Prabhudheva’s direction and all the masala that was spread evenly over the film.”
He adds, “The film has got the most important possible opening for the year after Agneepath, in case you count just three day weekend collection. And mind you Agneepath released on a countrywide holiday. The film goes strong on Monday as well, be it at multiplexes or at single screens.”
Delhi-based distributor Sanjay Ghai exclaims, “The film has entered the league of Dabangg and three Idiots. This can be a sure shot entry into the Rs 100 crore club and is already declared to be a blockbuster.”
The film has already earned $ 1.25 million from all territories worldwide, till Saturday. Within the Middle East too, This was Akshay’s biggest opening ever.
Exhibitors Girish Wankhede points out, “Normally Akshay’s films don’t take an important opening. However the success of Housefull 2 gave Rowdy Rathore a push. The film opened with 60 per cent occupancy on Friday and by the top of the week, through major word of mouth, it reached 80 per cent. The film has a perfect repeat value.”
The trade is sure that the approaching release Shanghai won’t pose as an issue for the Akshay-Sonakshi starrer as most single screens would wish to screen the film, whereas Shanghai is deemed to be more fitted to the multiplex.
Courtesy: Mid-Day.com
